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Understanding Intercom's pricing

Understanding Intercom's Pricing


In today's world of software products and services, Intercom has gained popularity for its communication and customer engagement solutions. However, when it comes to understanding Intercom's pricing, many customers find themselves overwhelmed with various options and plans. In this article, we will dive into the depths of Intercom's pricing structure, helping you make an informed decision for your business.

Intercom's Pricing Plans

Intercom offers four main pricing plans: start, grow, accelerate, and scale. Each plan is designed to cater to different business sizes and requirements.

1. Start Plan

The Start plan is ideal for small businesses or startups that are just getting started with Intercom. At $39 per month, this plan offers a basic set of features, including 500 monthly active people, email support, and live chat capabilities.

2. Grow Plan

The Grow plan is suitable for businesses looking to expand their customer base. Priced at $99 per month, this plan supports up to 2,500 monthly active people and includes additional features such as automation, A/B testing, and priority support.

3. Accelerate Plan

The Accelerate plan is designed for businesses experiencing rapid growth. This plan starts at $499 per month and includes all the features from the Grow plan. Additionally, it offers advanced features like custom bots and integrations, 5,000 monthly active people, and custom branding options.

4. Scale Plan

The Scale plan is the most comprehensive plan offered by Intercom. With a starting price of $999 per month, it caters to businesses with a large customer base and complex communication needs. This plan includes features such as role-based access control, unlimited monthly active people, advanced reporting, and VIP support.

Additional Costs

While Intercom's pricing plans cover the core features and functionality, there are a few additional costs to consider.

Firstly, if your customer base exceeds the monthly active people limit of your chosen plan, you may need to upgrade to a higher-priced plan or pay additional fees per user.

Secondly, Intercom offers add-ons like product tours, custom bots, and integrations. These add-ons come with their own pricing, and you should consider your specific requirements before adding them to your subscription.

Choosing the Right Plan

Choosing the right Intercom pricing plan for your business depends on several factors:

- Size of your customer base

- Growth projections

- Desired features and functionality

- Budget

It's crucial to evaluate your current and future needs to ensure you select the most suitable pricing plan. Additionally, Intercom provides a 14-day free trial, allowing you to test the platform and make an informed decision.


Understanding Intercom's pricing structure is essential to maximize the value of their communication and customer engagement solutions. By analyzing your business requirements and matching them with the available plans, you can make a well-informed decision that aligns with your budget and growth projections. Remember, Intercom offers a range of plans and add-ons to cater to businesses of all sizes, ensuring you can find the right fit for your specific needs.

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